Digital Media

Marketing Manager, SG

Location
Singapore
Job Level
Mid to Senior
Schedule
Full-Time
Job Type
Hybrid
Salary
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Who Are We Looking For

This is a hands-on, campaign-led role at the heart of the marketing team. Reporting to the Senior Marketing Manager, the Marketing Manager will plan, launch and optimise integrated campaigns across a portfolio of events, content products and communities — owning audience growth, delegate acquisition and engagement from first click to registration. There are no direct reports here; success comes from influence. The role works closely with producers, content, sales, partnerships and operations to shape event propositions, sharpen messaging and turn data into better results — while managing its own marketing budgets and a busy, multi-campaign calendar.

What You'll Do

🛠️ Core Responsibilities

Campaigns & Audience Growth

  • Integrated campaigns: Plan and deliver multi-channel campaigns that grow audiences, drive delegate acquisition and hit commercial targets across the portfolio.
  • Proposition & messaging: Partner with producers and content teams to shape event propositions, audience strategies and campaign messaging.
  • Attendance: Drive registrations and event attendance through smart planning, optimisation and performance management.

Digital & Customer Experience

  • Channel execution: Run and optimise email, paid search, paid social, organic social and website activity.
  • Journeys & assets: Own campaign assets, customer comms, registration journeys and website content for a smooth customer experience.

Data & Insight

  • Performance reporting: Track and report on campaign performance, leads, conversion and engagement — and use the insight to do better next time.
  • Market watch: Keep an eye on competitors, market developments and customer trends to inform campaign planning.
  • Continuous improvement: Review campaign and event results, and feed lessons learned into future activity.

Partnerships & Commercial

  • Sales collaboration: Work with sales and partnerships to support lead generation, sponsor acquisition and commercial growth.
  • Partnerships: Build media, association, marketing and content partnerships that extend reach and bring in new audiences.
  • Agencies & suppliers: Manage external partners and budgets to make sure every pound spent delivers ROI.

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What You Bring

🎯 Skills and Experience

  • Significant experience in B2B, event or digital marketing.
  • A strong track record in delegate acquisition, audience development and customer engagement.
  • Hands-on experience running email, paid search, paid social and organic social campaigns.
  • Solid working knowledge of CRM, marketing automation and lead management.
  • Confident with data — able to read campaign metrics and turn them into action.
  • Strong stakeholder management and project management skills, with the ability to juggle multiple campaigns and deadlines.

🌱 Nice to Have

  • Experience marketing conferences, summits or paid-delegate events.
  • Exposure to international audiences across multiple regions and time zones.
  • An interest in sustainability, food or agri-tech.

🚀 You'll Love This Role If…

  • You get a buzz from watching registration numbers climb.
  • You love being hands-on across every channel, not just one.
  • You let the data do the talking — and act on what it says.
  • You enjoy rallying lots of teams around one goal, without needing a title to do it.
  • You want your work to support businesses tackling big global challenges.

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Key Information To Note

📍 Location: Singapore

🧑‍💼 Job Level: Mid-Senior

⏰ Schedule: Full-Time

📌 Work Setup: Hybrid

✉️ If you'd like to apply, please do so by submitting your CV here, or in-mailing us directly.

☎️ You can also follow our LinkedIn page to keep up to date with future opportunities, or opportunities for colleagues or friends, as we offer an amazing $300 referral bonus!

If we have not contacted you in 28 days, we regret to inform you that this time around, your application has not been successful.

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